The Launch of the iCloud. Ohhhhh, shiny, right?! Now there is so much buzz, it’s hard to figure out what it actually does, but after much researching, I found a reliable article that gives a simple approach to exactly what the iCloud can offer the consumer. Usually these huge tech releases are so overrated and anyone who isn’t a huge tech geek, either couldn’t figure out, or wouldn’t need it, but this isn’t one of those. iCloud is, without any sarcasm, the coolest sharing program so far.
McDonalds Interactive Billboard Game McDonald’s new approach to “the giveaway” gives the average person the chance to be featured on a huge interactive billboard plus your favorite McDonald’s meal for free! They created a game, controlled by your phone, but shown on a huge interactive billboard in real time, and all without downloading an app. If you win the game, you receive your favorite item from McDonald’s. Although this is only in Stockholm now, it was very successful and will probably be around the corner from you soon. Game on McDonalds lovers!
The UN Declares Internet A Human Right. A top story this week was the United Nations’s choice to state that Internet, at a speed that allows people to access news and other educational materials, is a basic human right and should be treated as one. Good magazine provides a great inquiry into why the UN would think this necessary and how far they might be willing to go in order to protect this right.
Facebook’s Real-Time Feed Facebook is now experimenting with real time feeds, that will allow users to view the regular home page with a sidebar that will show exactly what friends are “liking” or posting at that minute. I think this is a complete waste of time and resources because we already see what everyone is doing every second of the day, who needs it in real time? What do you think?
Hoodie Allen: AKA Steve Markowitz, was a Googler before he left to explore his real passion, music. He uses his marketing skills to promote his music, and pretty well if he’s made it this far. His second album, Leap Year, will be out in July and it features influences from his experiences and classical MCs. You can also find all his music on his website as a free download. He’s different, but ushering in a new era of music. Check it out!