At 750+ million users and counting, Facebook is the 800-pound gorilla of social media, and our staff knows it inside and out. Our campaigns focus on building and energizing communities, and ultimately monetizing those communities. From optimizing posts for the news feed to designing and implementing contests for maximum impact, we help brands realize Facebook’s potential.
The pulse of the web, Twitter is a highly dynamic social network. It can be a powerful customer service management system, a forum to post news, a tool to monitor what's being said about your brand, and an outstanding way to join the conversation with consumers.
We’ll build your presence on Twitter with a mix of relevant content creation and expertise to help you get the most out of Twitter and reinforce other marketing channels at the same time.
In the world of social media,t it’s not enough just to talk. Getting others to talk about your brand to their connected social networks is word-of-mouth 2.0. At Smarter Social Media, we target the key audiences that would be most receptive to your brand, and identify the key influencers and thought-leaders in that area. By working with bloggers and media to start conversations about your brand, not just talking at them, we create loyal brand advocates that spread your message across the web of social media connections.
Blogs are the secret multi-tool up your sleeve. When taken full advantage of, blogs can be an effective news outlet for brands, a powerful SEO enhancer, a way to build credibility in a niche community, a path to reach influencers and a lot more.
We establish the blog strategy that will work best for your business, and create the content that makes the blog shine.
Smarter Social Media views online marketing as a “global focus group". Adding value, connection and reputation protection to your brand are the essentials of a social media campaign. We focus on launching honest yet calculated conversation for your company via social networks, blogs, and industry related forums. Quality monitoring of “threads”, compiling an editorial calendar, and mixing in call-to-actions via promotional contests will drive traffic and propel your brand’s online presence.
At Smarter SM we craft engaging, targeted promotions and contests to spur conversation with your customers and increase brand loyalty. Each campaign is built with a goal in mind, from simply generating visibility for your brand, growing your fan base, or rewarding your most loyal fans. We incorporate emerging trends and capabilities of social media to reach your customer base in new and exciting ways.
The strategic management of a brand is crucial in optimizing your social media presence. We embed the brand right into the conversation,” our cross-functional team implements a variety of development, monitoring, and market analysis strategies to make sure your brand stays ahead of the curve. We imbed the brand right into the conversation, proving to generate greater exposure and trust amongst current and future customers. Building a strong online marketing brand for your company is our forte.
Your website is the first impression the world has of your business. It needs to make an extraordinary impression - immediately. We design and develop sophisticated, powerful websites with robust content management systems. Smarter SM designs are known for exceptionally stylish, intuitive layouts with user friendly navigation.
When it comes to design, Smarter SM stays abreast to all of the latest trends and technology in order to make your brand rise above the rest. Utilizing the perfect formula of form and function, we believe that a landing page’s first impression is what drives potential client/consumer interest in a company’s web presence. Smarter Social Media’s design team is dedicated making the most innovative yet user friendly designs for internet marketing. Blending creative marketing techniques to navigate your visitors through your website, blog, and social networks is what builds a loyal following and client base from initial contact to conversion.